Cities, companies and innovation

Geoffrey West is a physicist by training, but has crossed over into theories of biology, and then to theories about cities.Β  More recently he has started to look at companies, and some of his research is illuminating with respect to the need for innovation in organisations.

His observation about cities is that they need diversity in order to grow, and companies need similar:

“…in what way can you make a company more like a city?” West asks. β€œYou allow at least part of it to be a little more organic, to grow in a natural way, and let it be much more open to having mavericks, naysayers, and people with odd ideas hanging around. Allow a little bit more room for bullshit. You need some mechanism to somehow break this straitjacket that big companies take on as they grow.”

You can get further context from the full article here:Β  The Fortune 500 Teller

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